Dickinson
2019
Client Apple TV
Type Advertising Concept
While working as an in-house art director at creative experiential agency, Civic Entertainment Group, I created an advertising campaign concept for Apple TV’s then upcoming young adult series Dickinson. The show was described to us by Apple as a modern take on Emily Dickinson’s life as a young, lesbian poet. Within the concept deck we generated for the network, this was one of the ideas I conceptualized, designed, and art directed.
The following are three concept subway advertisements that overlay Emily Dickinson quotes over contemporary visual contexts. I created the hashtag #sameshitdifferentcentrury as a marketing call to action that would draw a quick comparison between the homophobia, misogyny, and disillusionment experienced by 19th century young adults in the series and present day young adults.
The following are three concept subway advertisements that overlay Emily Dickinson quotes over contemporary visual contexts. I created the hashtag #sameshitdifferentcentrury as a marketing call to action that would draw a quick comparison between the homophobia, misogyny, and disillusionment experienced by 19th century young adults in the series and present day young adults.
